IHRB targets Thai clients
IHRB believes in ethnic advertising, reaching consumers from Arabic to Chinese backgrounds. Here we have samples of the Thai ads that appeared in ‘VR Thai Magazine’. All the same unlawful, misleading, and unverified promises, with a dozen breaches as Determined by the Complaints Resolution Panel. The latest advertisement features the new model, Ms Maree Azzopardi. [...]
IHRB discovers PhotoShop
IHRB is at it again, with new ads that make even bolder claims, showing fake results, thanks to PhotoShop, which is a software program that gave this man (above) more hair with a click of a computer mouse. Is it ethical, honourable, decent, and fair to lure customers to this ad, by showing fake touched-up [...]
Another day, another breach
Why does Sam Cohen of IHRB continue to breach Orders and break Advertising Codes? Dead simple. He has no alternative. If he were to tell the truth, he could not make money. His business is no business at all. If he published the truth, he would have nothing to sell. If he complied with the [...]
Deceptive testimonials
Would you like to see what naked, brazen, deceptive conduct looks like under an x-ray? Here’s an example of how Mr Sam Cohen deceives his beloved public. In August 2011, Sam Cohen was responding to the TGA regarding a long list of accusations of deceptive advertising. A month later, as if no-one is watching, he uploads [...]
Pity the Vietnamese reader
Any advertiser needs to assess the return-on-investment. The common questions is, ‘If I place an ad in this publications, would it pay for itself, and would I make a profit from this investment?’ In the case of IHRB, who places ads all over the place in many different languages, in large and small publications, the [...]
IHRB goes West
Since moving from the City to Leichhardt, IHRB has expanded its advertising to reach the Inner West. The same unlawful and misleading ads are appearing in ‘Ciao Magazine’ to reach poor unsuspecting readers in Leichhardt, Annandale, Petersham, Stanmore, Newtown, Rozelle, Balmain, Haberfield, Drummoyne, Wareemba, Five Dock, and Concord. This adds to the already long and exhaustive [...]
New IHRB ads break the law
The Health Care Complaints Commission says, ‘If the practitioner advertises their services following the imposition of a prohibition order, they must include the terms of the Prohibition Order in the advertisement… Any failure to comply with these requirements is a criminal offence.’ You can read the text at the HCCC website, three paragraphs from the [...]
The Korean cash cow
Here is an example of a Korean advertisement that was published in ‘Weekly Top’ magazine by IHRB. The photos and representations made in this ad were the trigger that caused the Complaints Resolution Panel to Sanction IHRB and to ask Sam Cohen to withdraw the unlawful, misleading, and unverified representations. That was way back in [...]
The Arabic Affair
IHRB’s misleading and unlawful ads sound just as dubious in Arabic. Below is a copy of one of the older Arabic ads that appeared in ‘El Telegraph’ — a popular Australian newspaper that was established in 1970, and published three times each week (now boasting a print-run exceeding 20,000 copies per issue). In the early [...]
Copyright © 2012 Exposing the alleged scam by IHRB and Sam Cohen.
